Women are more likely to entertain guests (24%) than men (14%) or see the kitchen as a place to spend time with family (27% vs. 16%) and at work (13% vs. at 6%))
– Coping with wear and tear is the most common reason for a kitchen update (54%)
– Overall, cooking studios overtook social media as the most popular place to look for design inspiration (36%)
Affectionately known as the heart of the home, the kitchen in today’s society has come a long way from being a space exclusively dedicated to cooking. These multipurpose spaces reveal the personality of the house through design. The study revealed interesting findings about regional differences in design preferences in the UK.
When it comes to design, the study of regional data shows that different areas of the UK have different design preferences. Contemporary kitchen designs were popular with Londoners (43%), slightly above the UK average (35%).
Whereas blender kitchens are preferred in the more rural areas of the UK including East Anglia (28%) and North East (24%) versus London (13%). Space limitations in London kitchens could be the reason behind these findings.
Despite these differences, the British seem united in their preferences for neutral color palettes, with only 1.5% selecting the color as their design preference.
Research shows that the majority of Brits will wait more than 8 years to update their kitchen (35%). Perhaps not surprising considering that, on average, kitchen renovations cost £ 10,000, according to a recent Houzz study .
Regionally, London homeowners are supporters of more regular kitchen renovations. 12% redesign their kitchen every 2-3 years and one in five (22%) choose an update every four years, highlighting that Londoners are more likely to buy new kitchen trends.
Over half of Brits (54%) undergo a renovation due to wear and tear (54%), and when it comes to getting the job done, 80% of us admit that we would seek professional help to help with the project.
Overall, the most popular place to seek inspiration is kitchen studios (36%), where the customer can experience the look and feel entirely on-site. Magazines (24%) are also a popular source of inspiration, and social media has proven to be the go-to place for 15% of us, especially those aged 18-25 (55%).
This data study also identifies the main differences between men’s and women’s priorities when it comes to the design and practicality of your kitchen.
Women are especially attentive to practicalities, with 80% of women dissatisfied with the functionality of their kitchen compared to 70% of men.
Additionally, 22% of women were concerned about keeping kitchen spaces clean and tidy compared to just 17% of men. Perhaps this can be explained by women who choose to use the kitchen as a more versatile space and not just for cooking and eating.
Nina Bailey, UK Design Director at Formica Group, commented: “Kitchen trends are becoming more individual as we look to unique designs to make our homes more personal.
“The dominant trend now is a strong rejection of ornamentation in favor of sophisticated and simplistic monochrome palettes. Consumers choose kitchens that are simple and practical in design, easy to maintain and durable enough to stand the test of time. ”
“These findings are particularly helpful for kitchen sales teams who can use the results to help design their showrooms around their customers.
“Consumers are drawn to a simple aesthetic and a design that will combine form and function. Innovative storage solutions are used to create a minimalist impression by maximizing storage capacities where space is limited.
“There is also a growing nod to nature and the idea of taking the outdoors with a growing interest in textured laminates with realistic woodgrain and stone-like finishes without the colossal price tag.”
“Formica has created its own approach to the new minimalism with Aria, an innovative surface available in white, gray and black, creating a real alternative to natural and artificial stone.”